It is important for a user to exercise their right to free choice, to compare and quote and to reward with their purchase the one offering the best price and quality.
Qualitas had an online quote that didn’t work very well, it was too slow (delay of quotes were between 1 to 3 working days) which resulted in potential customers abandoning the quote.
Impact and results
Reduction of the time dedicated to analyze the quotes
More web traffic
Better user experience
The new site offers transparency and confidence to potential customers
